Who We Are
Get to Know digitalJ2
digitalJ2 is a proven revenue growth agency for growth-oriented companies. We fuel your revenue growth by building predictable, measurable marketing and sales solutions.
digitalJ2 stands as a beacon of excellence in the HubSpot community, and it is celebrated as the highest-rated accredited Onboarding Team at HubSpot. Our unparalleled expertise is not just in onboarding; we are also accredited masters in CRM Implementation and Data Migration. This blend of accreditation and skill has earned us an impressive tally of 247 5-star reviews, reflecting our commitment to excellence and client satisfaction.
Our track record speaks volumes, with a 9.75 NPS score on HubSpot onboards highlighting our ability to consistently deliver beyond expectations. Each project is a testament to our deep understanding of HubSpot’s capabilities and our passion for leveraging them to fuel business growth. Choose digitalJ2, an Elite HubSpot onboarding and implementation agency, and experience a partnership that transforms your business with precision, expertise, and unparalleled dedication.
Our DNA
digitalJ2’s Culture Code
digitalJ2’s culture code was created to help define our DNA. We consider this a living document. We will continue making updates as we evolve as a company and a team. We value transparency and decided to share it with the world.
The dJ2 Squad
Meet The Team
digitalJ2 wouldn’t be where it is today without a powerhouse team. Get to know our industry experts paving the way for your continued success each and every campaign.
John Turner
Co-FounderJohn Turner is a creative and performance-oriented leader with over 35 years of experience as a successful serial entrepreneur, executive, strategist, innovator, and business growth professional. His ventures have been featured in the INC 500, Florida Technology 500, and the Suncoast Technology Fast 50.
John loves to see people and companies succeed!
Fun Facts: Climbed Mount Everest, Wingsuit BASE jumper.
Etienne Turner
Growth EngineerEtienne Turner is an entrepreneur and innovative digital growth expert passionate about creating growth-hacking strategies for profitable growth. He started digitalJ2 with his dad, John, in 2014. Etienne is a featured speaker at Vistage Worldwide.
Fun Facts: CAT-5 River Guide & the BEST Dad.
Marina Turner
Director of HubSpot OnboardingMarina is a growth strategist who loves learning new things and expanding her skill sets and experiences. Although her educational background is rooted in health sciences and Oriental Medicine, somehow, her journey led her to the data-driven and continually changing business world. When not cuddling on the couch with her dog, Bella, Marina is busy building targeted revenue growth strategies and improving her clients’ digital footprint.
Fun Facts: Professional Latin Dancer & the BEST Mom.
Jessica Lafferty
Director of OperationsJessica is a native Memphian. With years of experience in operations and project management, she meets every challenge head-on with not just a “Think Outside The Box” approach but rather a “Think Like There Is No Box” approach. She puts her all into thriving at work and building lasting relationships. No project is too large, and no task is too small.
When Jessica’s not working, she enjoys spending time with her family, which includes four fur children, tending to the garden, and going for drives with the windows down and music playing.
Fun fact: Jessica’s never been a sports enthusiast, but she fell in love with roller derby. She played for the Memphis Roller Derby for 1.5 years until a knee injury sent her into retirement far too soon!
Heather Delacoma
HS Operations Team LeadHeather Delacoma is a Project Manager who lives and breathes all things detail! Throughout her career in marketing, she has become fascinated with the transition from traditional to digital growth where her client’s ROI can be measured in real-time. Heather is passionate about helping clients achieve results while keeping them ‘in the know’ throughout the duration of a project. In her free time, she enjoys cooking, painting, crafting, and spending time with her husband and kids.
Fun Fact: Heather owned and showed American Saddlebred horses competitively growing up.
Melvin Brown III
Head of Demand GenerationMelvin is a native of Woodbridge, VA, and is obsessed with everything related to growing businesses. As a growth specialist, he has diverse experience assessing, implementing, and sustaining pragmatic growth strategies that get results!
He is passionate, self-motivated, and full of energy! When he is not helping clients improve their marketing efforts, he listens to music, plays sports, plays video games, rides motorcycles, and spends time with his wife and kids.
Fun Fact: He never played organized football until he played Semi-Pro for the Virginia Storm.
Cullen McPhilliamy
Paid Media ManagerLocated in scenic Akron, Ohio, Cullen is a Paid Media Specialist with various experience investing in online advertising, digital marketing, and business strategy. His scientific approach to advertising and “stick-to-it” attitude frequently result in positive outcomes. When Cullen isn’t working, he enjoys spending time in the woods or on the water.
Fun Fact: Cullen would never say this about himself; however, he is the best-paid media professional we have ever witnessed.
Andrew Dunbar
Development and Creative Services Team LeadBorn and raised in North Carolina. His passion for web development comes from the power of helping companies grow by improving their online presence. When Andrew is not implementing growth-driven design with clients, he is out on the golf course or at the dog park with his dog Brooks.
Fun Fact: Andrew once caddied for Chris Kirk in the Wells Fargo Championship.
Max Bruno
Customer Success Manager/SalesA New Hampshire native and a University of New Hampshire graduate, Max has over five years of HubSpot sales experience and thrives on building long-lasting relationships and exceeding customer expectations. He comes to us directly from HubSpot, where he developed a deep appreciation for customer-centric strategies that fostered the loyalty, trust, and long-term success of each customer.
Outside of the office, Max spends time with friends, his fiance, Helena, and their two dogs, Tico and Boone. They hike some of the most rugged terrain, camp under the stars, or travel across the country in their overland-built 4Runner, exploring new breweries along the way.
Fun Fact: Max is a health and wellness enthusiast who is training to be a competitive powerlifter.
Bryan Mailman
Account ManagerBryan Mailman, originally from Vermont, is an Account Manager with over 25 years of experience as a creative in marketing, advertising, and branding. He believes everything starts with a concept: the better the idea, the better the result. When Bryan isn’t working, he loves to travel the world and experience other cultures, spend time with his son, socialize at the pool, and sing karaoke!
Fun Fact: Bryan has his Black Belt in Goshin Jutsu Karate.
Kevin Mbeng
Account ManagerKevin, who is Cameroonian, was born and raised in London, England. He is a graduate of Ottawa University of Business and holds a Harvard Business Communication professional certificate. Kevin currently resides in Miami, FL, with his wife and two pets, Romeo and Sushi.
His profound fascination with people, technology, and trends fueled his decision to pursue a career in digital marketing. Kevin has worked with everyone from financial advisors, insurance agencies, gym franchises, restaurants, and small businesses to help build their businesses and brands’ online presence.
In his spare time, Kevin enjoys going to the beach with his wife and pets or recording entertaining content.
Fun Fact: Kevin is an avid football fan and also enjoys playing. And by Football, he means Soccer! He has attended a World Cup and his favorite player is Cristiano Ronaldo.
Austin Reinmuth
Campaign ManagerAustin is a Floridian. The Miami native resides in Jacksonville with his girlfriend and their two dogs, Courage and Coco. Austin began his career in print media and worked his way into contracting, where he found his passion for CRM and campaign management. He’s spent most of his career contracting for numerous revenue growth operations projects. Austin enjoys spending his free time with his dogs at the park or the beach.
Fun Fact: Austin is an enthusiast of slow and loud Japanese cars.
Rebecca Smetak
Paid Media SpecialistBorn and raised in Ohio, Rebecca resides in Copley, Ohio, with two kids, two dogs, and two cats. She had begun her career in Graphic Design and eventually grew into the digital space, now focusing on paid media. Her strength is being well-rounded in all marketing assets while being highly creative, and she has a knack for analytics to help guide paid media strategy.
When Rebecca isn’t working, you can find her doing projects around the house, running to sports games, at the gym, or traveling.
Fun Fact: Rebecca was on the Olympic Development Team for soccer
Andrew Dunbar
Development and Creative Services Team LeadBorn and raised in North Carolina. His passion for web development comes from the power of helping companies grow by improving their online presence. When Andrew is not implementing growth-driven design with clients, he is out on the golf course or at the dog park with his dog Brooks.
Fun Fact: Andrew once caddied for Chris Kirk in the Wells Fargo Championship.
Kate Termini
Graphic DesignerBorn and raised just north of Philadelphia, Kate is half Blue Hen (University of Delaware) and half Paladin (Furman University). She represented both schools in athletics and playing softball and studied visual communications, marketing, and business administration. She has been a graphic designer for 9+ years and loves a good brand identity. When she is not learning all she can about her craft, she can be found working out, traveling the world, and eating pizza–or all three. She’s a huge believer in maintaining balance and constant exploration. Her dog, Letti (short for Angioletta), is her life.
Fun Fact: I’ve been in 3 NPC fitness competitions and completed a Spartan Race Trifecta in 2016.
Marina Turner
Director of HubSpot OnboardingMarina is a growth strategist who loves learning new things and expanding her skill sets and experiences. Although her educational background is rooted in health sciences and Oriental Medicine, somehow, her journey led her to the data-driven and continually changing business world. When not cuddling on the couch with her dog, Bella, Marina is busy building targeted revenue growth strategies and improving her clients’ digital footprint.
Fun Facts: Professional Latin Dancer & the BEST Mom.
Madeleine Gentis
Senior HubSpot Specialist/Head of TrainingMadeleine is a native Texan who hails from Memphis, Home of the Blues. Her fascination with applied psychology and introduction to Audio Branding while in college motivated her to leverage the interdisciplinary skills from her degree in Philosophy to build a career in digital marketing. She’s a natural strategist and teacher, which makes her excellent at helping clients understand and map out solutions, especially when working with MarTech, such as HubSpot.
When Madeleine isn’t helping clients, she plays video games, studies history, plans her next trip abroad, or builds a music playlist for a friend. Oh, and she is probably being yelled at by her two cats, Salem and Aries (because they have needs).
Fun Fact: She is one of the biggest History nerds you’ve ever met and prefers 3Man Chess over regular chess.
Robert Micek
HubSpot Onboarding SpecialistRobert is a Colorado Native and lives in beautiful Fort Collins. He is a Colorado State University graduate with a BS in Marketing specializing in Digital Marketing and is currently finishing his MS in Marketing Strategy & Tactical Execution. His professional experience spans entrepreneurship, sales, and marketing, of course! And business consulting. He enjoys learning and applying new concepts, building enduring relationships, and working with businesses to implement strategies and tactics to grow their business confidently.
In his free time, Robert enjoys travel adventures with his family, local community music, food, and festival events. As a Friends of the Library board member, Robert uses his marketing, sales, and fundraising expertise to support the many Library reading programs for kids and families.
Fun Fact: Robert is a lifelong musician who enjoys playing and writing music with friends and occasionally performs at local open stage nights.
Justin Kozuch
HUBSPOT ONBOARDING SPECIALISTBorn in Toronto but raised in small-town Aurora, Ontario (where he currently lives), Justin is a former marketing executive with over ten years of experience working with brands across various industries, including CPG, Transportation, and SaaS.
Having recently transitioned out of marketing, Justin has developed a passion for HubSpot. In his last role, he led the implementation and management of the portal. He has also provided consulting services to companies around the world on how to leverage HubSpot best to meet their organizational goals, empower their teams to sell more effectively, and deliver a world-class customer experience.
When Justin isn’t behind a computer, he plays goalie for his beer league hockey team, watches documentaries on Netflix, or takes long walks on the beach at sunset.
Fun fact: Justin has a fear of heights but also has a life goal of jumping out of a perfectly good airplane;-)
Isabel Thompson
HUBSPOT ONBOARDING SPECIALISTI’m a Brazilian who has lived in the USA for ten years. I reside in Virginia with my husband, son, and a bearded dragon. I graduated in Information Technology and Software Engineering. After working there for almost two years, I fell in love with HubSpot. My main goal has always been to work with technology and help people, and I feel fortunate to be able to pursue this passion here.
Outside of work, I cherish spending time with my family and learning anything new, especially tech-related subjects. I enjoy exploring foods from different cultures, reading, and trying out new hobbies like makeup, sewing, crocheting, and various handmade crafts.
Fun fact: I love solving Rubik’s cubes and always strive to improve my time. Additionally, I come from a large family – my mother is the youngest of 22 kids, and I have countless cousins!
Heather Delacoma
HS Operations Team LeadHeather Delacoma is a Project Manager who lives and breathes all things detail! Throughout her career in marketing, she has become fascinated with the transition from traditional to digital growth where her client’s ROI can be measured in real-time. Heather is passionate about helping clients achieve results while keeping them ‘in the know’ throughout the duration of a project. In her free time, she enjoys cooking, painting, crafting, and spending time with her husband and kids.
Fun Fact: Heather owned and showed American Saddlebred horses competitively growing up.
David Zoladz
RevOps ConsultantA resident of western New York, David describes himself as a positive, self-driven, trustworthy, astute, and disciplined individual who, as a RevOps Consultant, excels at finding operational efficiencies to assist clients with achieving their revenue goals.
As a tenured business operations veteran, David has held various roles in marketing, sales, IT, and customer service. With expertise in HubSpot, he has advised organizations on reducing internal friction points between their customer-facing departments to align their goals for success at scale. David always goes above and beyond what is expected and provides innovative ways to help businesses reach synergy.
Fun Fact: David ran in the 1996 BMW Olympic Torch Relay
Max Bruno
Customer Success Manager/SalesA New Hampshire native and a University of New Hampshire graduate, Max has over five years of HubSpot sales experience and thrives on building long-lasting relationships and exceeding customer expectations. He comes to us directly from HubSpot, where he developed a deep appreciation for customer-centric strategies that fostered the loyalty, trust, and long-term success of each customer.
Outside of the office, Max spends time with friends, his fiance, Helena, and their two dogs, Tico and Boone. They hike some of the most rugged terrain, camp under the stars, or travel across the country in their overland-built 4Runner, exploring new breweries along the way.
Fun Fact: Max is a health and wellness enthusiast who is training to be a competitive powerlifter.
Tanya Belt
Team AdministratorBorn and raised in Ohio, Tanya grew up in Conneaut on the shores of Lake Erie and currently resides in Newcomerstown with her husband, Troy, and their dog, Ruger. She began her career in a small, family-owned insurance agency and has since gained more than 20 years of experience in various office settings. Having worked with insurance, small manufacturing businesses, and oil drilling services, she’s a bit of a chameleon and can adapt to whichever task is necessary.
Tanya’s ideal Saturday would be taking her Jeep for an all-day adventure, stopping for tacos and Starbucks, then relaxing at home with a movie. She enjoys cooking and baking, especially her phenomenal chocolate chip cookies. She loves all things fall and Christmas and has been known to decorate excessively while consuming absurd amounts of pumpkin spice everything.
Fun Fact: Tanya’s family is related to the legendary Ohio State football coach, Woody Hayes. Her favorite all-time movie is “The Karate Kid,” and she can pretty much quote it verbatim. She’s a huge “Friends” fan and has seen every episode dozens of times. She’s an excellent cook who rarely uses recipes.
Bella Turner
Director of Hooman Resources
Bella has a passion for connecting with anyone she meets and making them feel as loved as they deserve to be. In her free time, she can be found snoring in the break room and begging for carrots.
Fun Fact: You can take her to a dog park and she will introduce herself to all the people before playing with the dogs.
OUR PARTNERS
digitalJ2’s Story
digitalJ2’s story started on New Year’s Day in Florida. At the time, John was running an international deep-ocean exploration company. His son, Etienne (first name John), planned on going to graduate school to get his MBA. On that day, they both decided to head to Tennessee and do some rock climbing. Now mind you, this is in the dead of winter.
At the end of the first day of climbing a few pitches, they were walking back to their tent and Etienne informed John that he decided to not attend graduate school. As a father, John was stunned. This was a goal he worked hard on for quite some time.
Etienne then told John that he did the math on student loan debt and found that following graduation, he would need to get a job to pay off that debt. He went on to tell John that he didn’t want a job. He wanted a business. John immediately responded with, “Let’s start a business.”
Once they returned home to Florida, they sat down at the kitchen table and formed digitalJ2. They knew that the future was digital, and the J2 stood for the two Johns.
A new business began.
“I couldn’t be more thrilled about my decision. Since that time, we’ve built an outstanding team with the mission and passion for helping our customers grow and to make those who believed in us look brilliant. The future is bright, and our ability to fuel growth for the customers we serve continues to grow every day.” – John Turner
Our Family
Join The digitalJ2 Team
We are always looking for talented, driven, creative, and fun individuals to join the dJ2 family! Check out the link and keep an eye out for open positions––anything from internships to account manager roles!
