Who We Are

Get to Know digitalJ2

digitalJ2 is a proven revenue growth agency for growth-oriented companies. We fuel your revenue growth by building predictable, measurable marketing and sales solutions. 

We’re the largest HubSpot agency in the Mid-Atlantic and we don’t plan to ever stop growing.

From inbound marketing and CRM implementation to content creation and sales enablement, we are your go-to digital marketing agency. Learn more about our mission, values, and get to know our team below.


digitalJ2’s Culture Code

digitalJ2’s culture code was created to help define our DNA. We consider this a living document. We will continue making updates as we evolve as a company and a team. We value transparency and decided to share it with the world.

The dJ2 Squad

Meet The Team

digitalJ2 wouldn’t be where it is today without a powerhouse team. Get to know our industry experts paving the way for your continued success each and every campaign.



John Turner


John Turner is a creative and performance-oriented leader with over 35 years of experience as a successful serial entrepreneur, executive, strategist, innovator, and business growth professional. His ventures have been featured in the INC 500, Florida Technology 500, and the Suncoast Technology Fast 50.

Etienne Turner

Growth Engineer

Etienne Turner is an entrepreneur and innovative digital marketing expert with a passion for creating growth-hacking strategies for profitable growth. He started digitalJ2 with his dad, John, in 2014. Etienne is a featured speaker at Vistage Worldwide.

Marina Turner

HubSpot Onboarding Specialist

Marina is a marketing strategist who loves learning new things and expanding her skill sets and experiences. Although her educational background is rooted in health sciences and Oriental Medicine, somehow her journey led her to the data-driven and continually changing world of marketing. When not cuddling on the couch with her dog, Bella, Marina is busy building targeted marketing strategies and improving her clients’ digital footprint.

Fun Fact: Professional Latin Dancer


Jessica Lafferty

Director of Operations

Jessica is a native Memphian. With years of experience in operations and project management, she meets every challenge head-on with not just a “Think Outside The Box” approach but rather a “Think Like There Is No Box” approach. She puts her all into thriving at work and building lasting relationships. No project is too large, and no task is too small.

When Jessica’s not working, she enjoys spending time with her family that includes four fur children, tending to the garden, and going for drives with the windows down and music playing.

Fun fact: Jessica’s never been a sports enthusiast, but she fell in love with roller derby. She played for the Memphis Roller Derby for 1.5 years until a knee injury sent her into retirement far too soon!

Melvin Brown

Melvin Brown III

Head of Demand Generation

Melvin is a native of Woodbridge, VA and is obsessed with everything “marketing.” As a digital marketing specialist he has diverse experience in assessing, implementing, and sustaining marketing strategies. He is passionate, self motivated and full of energy! When he is not helping clients improve their marketing efforts, he spends his time listening to music, playing sports, playing video games, riding motorcycles and spending time with his wife and kids.

Fun Fact: He never played organized football until he played Semi-Pro for the Virginia Storm.

Lead Generation

Bryan Mailman

Account Manager

Bryan Mailman, originally from Vermont, is an Account Manager with over 25 years experience as a creative in marketing, advertising, and branding. He believes everything starts with a concept: the better the concept, the better the end result. When Bryan isn’t working, he loves to travel the world and experience other cultures, spend time with his son, socialize at the pool, and sing karaoke!

Fun Fact: Bryan has his Black Belt in Goshin Jutsu Karate.

Kevin Mbeng

Account Manager

Kevin is born and raised in London, England with a Cameroonian background. He is an Ottawa University Business graduate and Harvard Business Communication professional certificate holder. Kevin currently resides in Miami, FL with his wife and two pets, Romeo and Sushi.

His profound fascination in people, technology and trends is what fueled his decision to pursue a career in digital marketing. Kevin has worked with everyone from financial advisors, insurance agencies, and gym franchises, to restaurants and small businesses to help build their businesses and brand’s online presence.

In his spare time, Kevin enjoys going to the beach with his wife and pets or recording entertaining content.

Fun Fact: Kevin is an avid football fan and enjoys playing as well. And by Football, he means Soccer! He has attended a World Cup and his favorite player is Cristiano Ronaldo.

Austin Reinmuth

Campaign Manager

Austin is a Floridian. The Miami native currently resides in Jacksonville with his girlfriend and their two dogs, Courage and Coco. Austin began his career in print media and worked his way into contracting where he found his passion for CRM and campaign management. He’s spent the bulk of his career contracting for numerous marketing operations projects. Austin enjoys spending his free time with his dogs at the park or the beach.

Fun Fact: Austin is an enthusiast of really slow and loud Japanese cars.

Nyla Thompson

Campaign Manager

Nyla was born in Atlanta and lives in Maryland with her dog Kanan. Nyla is a graduate from the illustrious Morgan State University and was heavily involved in college. She developed her love for marketing after she taught herself graphic design and started her own business during the pandemic. She has an extensive background in Social Media Marketing and Digital Advertisement. Nyla is known to be a charismatic and passionate person who strives to create personable relationships. When she is not on her laptop Nyla is either traveling the world, filming make-up tutorials or cooking delicious foods.

Fun Fact: Nyla loves the movie Legally Blonde so much, she wears something pink every day and has many pink things around the house! If there is a pink option she will choose it every time!

Creative Services

Cullen McPhilliamy

Paid Media Manager

Located in scenic Akron, Ohio, Cullen is a Paid Media Specialist with a variety of experience investing in online advertising, digital marketing, and business strategy. His scientific approach to advertising and “stick-to-it” attitude frequently result in positive outcomes. When Cullen isn’t working, he enjoys spending time in the woods or out on the water.

Rebecca Smetak

Paid Media Specialist

Born and raised in Ohio, Rebecca resides in Copley, Ohio with her two kids, two dogs and two cats. She had begun her career in Graphic Design and eventually grew into the digital space, now focusing on paid media. Her strength is being well rounded in all assets of marketing, while being a highly creative person with a knack for analytics to help guide paid media strategy.

When Rebecca isn’t working you can find her doing projects around the house, running to sports games, at the gym or traveling.

Fun Fact: Rebecca was on the Olympic Development Team for soccer

Andrew Dunbar

Andrew Dunbar

Development Specialist

Andrew, born and raised in North Carolina, is a recent grad from Queens University of Charlotte. His passion for web development comes from the power of being able to help companies grow by improving their online presence. When Andrew is not implementing growth-driven design with clients, he is out on the golf course or at the dog park with his dog Brooks.

Fun Fact: Andrew once caddied for Chris Kirk in the Wells Fargo Championship.

Kate Termini

Kate Termini

Graphic Designer

Born and raised just north of Philadelphia, Kate is half Blue Hen (University of Delaware) and half Paladin (Furman University). She represented both schools in athletics playing softball and studied visual communications, marketing, and business administration. She has been a graphic designer for 9+ years and loves a good brand identity. When she is not learning all she can about her craft, she can be found working out, traveling the world, and eating pizza–or all three. She’s a huge believer in maintaining balance and constant exploration. Her dog, Letti (short for Angioletta), is her life.

Fun Fact: I’ve been in 3 NPC fitness competitions and completed a Spartan Race Trifecta in 2016.


Alissa Carpio


Alissa hails from western Pennsylvania and still bleeds for Steeler Nation. After spending a tour of active duty in the Army that took her to South Korea and Washington D.C., she eventually landed in the Charlotte area. She’s always had a passion for writing, and she got her start as a freelance feature and editorial writer in the health and fitness world.

Alissa believes the key to successful copywriting lies in building lasting client relationships as well as living and breathing the client’s vision and mission for their company. She enjoys writing because it allows her to connect with people, share their passions, and tell their stories.

Fun Fact: Alissa is a professional figure bodybuilder and the 2017 NPC National Fitness Bodybuilding Champion.

HubSpot Onboarding


Madeleine Gentis

HubSpot Onboarding Specialist

Madeleine is a native Texan that hails from the city of Memphis, Home of the Blues. Her fascination with applied psychology and introduction to Audio Branding while in college is what motivated her to leverage the interdisciplinary skills from her degree in Philosophy to build a career in digital marketing. She’s a natural strategist and teacher which makes her excellent at helping clients understand and map out solutions, especially when it comes to working with MarTech such as HubSpot.

When Madeleine isn’t helping clients, she’s playing video games, studying history, planning her next trip abroad, or building a music playlist for a friend. Oh, and probably being yelled at by her two cats, Salem and Aries (because they have needs).

Fun Fact: She is one of the biggest History nerds you’ve ever met and prefers 3Man Chess over regular chess.

Stephanie Fernandez


Stephanie was raised in an Air Force family and has lived in six states.  She currently resides in Portland, OR with her daughter and rescue pups – Archie the Yorkie/Maltese mix and Arya the Corgi/Klee Kai mix.  She and her daughter love to go on adventures and travel to new places.  Her hobbies include playing guitar/drums/flute, going to concerts, cooking/baking delicious vegan recipes, and anything to do with the arts.

Professionally, Stephanie comes to us directly from HubSpot where she was a Customer Onboarding Specialist and Customer Success Manager.  She puts people at the center of everything she does and is passionate about helping others achieve their goals.  She is currently working on earning her Small Business Management & Entrepreneurship Certification and BS in Business.

Robert Micek

HubSpot Onboarding Specialist

Robert is a Colorado Native and lives in beautiful Fort Collins. He is a Colorado State University graduate with a BS in Marketing specializing in Digital Marketing and currently finishing his MS in Marketing Strategy & Tactical Execution. His professional experience spans entrepreneurship, sales, marketing of course! and business consulting. He enjoys learning and applying new concepts, building enduring relationships and working with businesses to implement strategies and tactics to confidently grow their business.

In his free time, Robert enjoys travel adventures with his family, local community music, food and festival events. As a Friends of the Library board member, Robert volunteers his support for the many Library reading programs for kids and families using his marketing, sales and fundraising expertise.

Fun Fact: Robert is a lifelong musician that enjoys playing and writing music with friends and occasionally performs at local open stage nights.

Justin Kozuch


Born in Toronto but raised in smalltown Aurora, Ontario (where he currently lives), Justin is a former marketing executive with more than 10 years of experience working with brands across a variety of industries, including CPG, Transportation and SaaS.

Having recently made the transition out of marketing, Justin has developed a passion for HubSpot, having led the implementation and management of the portal in his last previous role, as well as provided consulting services to companies around the world on how to best leverage HubSpot to meet their organizational goals, empower their teams to sell more effectively and deliver a world-class customer experience.

When Justin isn’t behind a computer, he can be found playing goalie for his beer league hockey team, watching documentaries on Netflix, or taking long walks on the beach at sunset.

Fun fact: Justin has a fear of heights, but also has a life goal of jumping out of a perfectly-good airplane

Sales Services


Heather Delacoma

RevOps Consultant

Heather Delacoma is a Project Manager who lives and breathes all things detail! Throughout her career in marketing, she has become fascinated with the transition from traditional to digital marketing where her client’s ROI can be measured in real-time. Heather is passionate about helping clients achieve results while keeping them ‘in the know’ through the duration of a project. In her free time, she enjoys cooking, painting, crafting, and spending time with her husband and kids..

Fun Fact: Heather owned and showed American Saddlebred horses competitively growing up.

David Zoladz

RevOps Consultant

A resident of western New York, David describes himself as a positive, self-driven, trustworthy, astute, and disciplined individual who, as a RevOps Consultant, excels at finding operational efficiencies to assist clients with achieving their revenue goals.

As a tenured business operations veteran David has held various roles in marketing, sales, IT, and customer service. Combined with expertise in HubSpot, he has advised organizations on reducing internal friction points between their customer-facing departments to align their goals for success at scale. David always goes above and beyond what is expected and provides innovative ways to help businesses reach synergy.

Fun Fact: David ran in the 1996 BMW Olympic Torch Relay


Ryan Bennett

Customer Success Manager/Sales

Ryan is a dedicated and experienced sales professional who brings a wealth of expertise to digitalJ2’s sales team. He provides valuable support in sales initiatives and helps to develop effective sales strategies. Ryan’s background includes working with companies to optimize their sales processes, achieve predictable revenue growth, and build strong HubSpot CRM configurations and go-to-market strategies.
Ryan is based in Charlotte, North Carolina, and is passionate about helping teams achieve their goals. He works closely with companies to identify areas for improvement and to help them achieve their growth objectives. When Ryan isn’t busy helping teams grow revenue, he enjoys spending time on the golf course, watching the latest motorsports race, and cheering on the Pittsburgh Steelers & Washington Capitals. He also loves getting back home to Maryland to visit his family.

Fun Fact: Ryan is a semi-retired race car driver. He has raced stock cars, sports cars and is a national champion in karting.



Tanya Belt

Team Administrator

Born and raised in Ohio, Tanya grew up in Conneaut on the shores of Lake Erie and currently resides in Newcomerstown with her husband, Troy, and their dog, Ruger. She began her career in a small, family-owned insurance agency and has since gained more than 20 years of experience in various office settings. Having worked with insurance, small manufacturing businesses, and oil drilling services, she’s a bit of a chameleon and can adapt to whichever task is necessary.

Tanya’s ideal Saturday would be taking her Jeep for an all-day adventure, stopping for tacos and Starbucks, then relaxing at home with a movie. She enjoys cooking and baking, especially her phenomenal chocolate chip cookies. She loves all things fall and Christmas and has been known to decorate excessively while consuming absurd amounts of pumpkin spice everything.

Fun Fact: Tanya’s family is related to the legendary Ohio State football coach, Woody Hayes. Her favorite all-time movie is “The Karate Kid,” and she can pretty much quote it verbatim. She’s a huge “Friends” fan and has seen every episode dozens of times. She’s an excellent cook who rarely uses recipes.

Bella Turner

Bella Turner

Director of Hooman Resources

Bella has a passion for connecting with anyone she meets and making them feel as loved as they deserve to be. In her free time, she can be found snoring in the break room and begging for carrots. 

Fun Fact: You can take her to a dog park and she will introduce herself to all the people before playing with the dogs.


digitalJ2’s Story

digitalJ2’s story started on New Year’s Day in Florida. At the time, John was running an international deep-ocean exploration company. His son, Etienne (first name John), planned on going to graduate school to get his MBA. On that day, they both decided to head to Tennessee and do some rock climbing. Now mind you, this is in the dead of winter.

At the end of the first day of climbing a few pitches, they were walking back to their tent and Etienne informed John that he decided to not attend graduate school. As a father, John was stunned. This was a goal he worked hard on for quite some time. 

Etienne then told John that he did the math on student loan debt and found that following graduation, he would need to get a job to pay off that debt. He went on to tell John that he didn’t want a job. He wanted a business. John immediately responded with, “Let’s start a business.”

Once they returned home to Florida, they sat down at the kitchen table and formed digitalJ2. They knew that the future was digital, and the J2 stood for the two Johns. 

A new business began.

“I couldn’t be more thrilled about my decision. Since that time, we’ve built an outstanding team with the mission and passion for helping our customers grow and to make those who believed in us look brilliant. The future is bright, and our ability to fuel growth for the customers we serve continues to grow every day.” – John Turner

Our Family

Join The digitalJ2 Team

We are always looking for talented, driven, creative, and fun individuals to join the dJ2 family! Check out the link and keep an eye out for open positions––anything from internships to account manager roles!