It’s a well-known fact that the cost of retaining an existing customer is far less than acquiring a new one. It can cost up to 5-25X more to acquire a new customer than to retain an existing one. That’s why it’s so important to prioritize customer retention for your company.
Create Customer Retention Roadmap for Growth
A solid customer retention roadmap should have five things: know your customers, design the buyer’s journey to create happy customers, make it easy to buy, invest in customer success, and activate happy customers into brand ambassadors.
Know Your Customers
Make It Easy to Buy
“Customer retention is about creating happy customers and earning the privilege of getting rewarded with repeat purchases. Repeat purchases extend customer lifetime value, which in turn makes every new customer more valuable as well.”
What Our Customers Have to Say
Don’t just take our word for it, see what our customers have to say.